as Diversity Expanding her coverage of gaming, Jennifer Maas has been promoted to senior business writer, TV and video games. He will lead the entertainment news brand’s advanced coverage of the video game industry, with a particular emphasis on the convergence of game content and IP with TV shows, movies, books and other media.
With the promotion, Maas will run enterprise reporting, features and breaking news coverage of gaming and related topics in addition to his duties covering TV business news. DiversityThe focus on the growing gaming sector is projected to be a $184 billion market globally by 2023, per research firm NewZoo, which is further fueled by analysis and special reports produced by Variety VIP+, a subscription research service for the media business. VIP+ media analyst Kaare Eriksen has been writing analysis and special reports about the videogame industry for many years.
“Jennifer Maas has brought energy and focus to Variety’s business coverage since the day she signed on,” said Cynthia Littleton. DiversityCo-Editor-in-Chief of “He is more than ready for this well-earned promotion. Gaming of all kinds has become a global force and we look forward to expanding our coverage of this important market.”
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Mass went on DiversityGaming coverage of earlier this year. Ericsson has contributed DiversityPast gaming coverage of and events such as 2022 Diversity Gaming and Entertainment Breakfast hosted by Pixel United.
Mass joined Diversity January 2022 as a TV business writer based in New York. She has been a major contributor DiversityAward-winning coverage of business and financial news from media and entertainment giants as well as general TV news. She also contributes to the “Strictly Business” podcast and newsletter and leads fan-focused coverage of numerous TV series, notably “Stranger Things,” “9-1-1,” “The Boys” and “Bridgerton.”
Car Erickson of Variety VIP+
Eriksen joined the VIP+ team in 2019, helping to launch a major product in 2020. He has since led numerous monthly special reports covering the gaming and film spaces, in addition to emphasizing and advocating their intersections through VIP+’s daily output. Managed Analysis. He also contributes to the weekly “Strictly Business” podcast and newsletter.
“Kyre brings considerable sophistication and wisdom to his analysis of the gaming industry, which has won the attention of its executives,” said Andrew Wallenstein, chief media analyst and president of Variety Intelligence Platform. “He’s won my respect since the launch of VIP+ by being so critical to driving its growth, and his gaming skills are one of them.”